Be clear. Be open. Be upfront. That’s what influencers need to do to build a following. But those same standards could just as easily describe the legal guidelines applicable to influencers Fall short, and influencers may violate the law. As we’ve chronicled on this blog, influencers in the United States have been grappling with rules … Continue reading Like the FTC Before It, the UK’s Competition and Markets Authority Puts Influencers on Alert