In today’s News of Note, AI’s increased presence in traditional human roles stirs debate over the future of artists and actors, CISA advises organizations to develop cybersecurity plans for quantum computers, Atari moves into The Sandbox metaverse, and more. The new CHIPS and Science Act gives quantum computing a boost.…
Articles Posted in Metaverse
Protecting Your Digital Identity in the Metaverse
Who are you, really? Identity can be hard to define. In the real world, we don different (often overlapping) masks depending on the situation—family, work, public service or private play. Online, the distance between the “real you” and these masks is often more pronounced. We adopt pseudonyms, handles, avatars and…
Best Practices and Brand Exclusives: NFTs and Community Building in the Metaverse
We’ve written extensively on the still somewhat recent arrival of non-fungible tokens (NFTs) as both a potential revenue stream, caveat-filled investment destination and pop culture marker of the moment. Back in 2018, we wrote about the Los Angeles Dodgers giving away digital bobbleheads to fans, who could redeem a private…
Land of the NFT: Use Cases in Real Estate
Non-Fungible Tokens (NFTs) are changing how we think about asset ownership in the real world and in the digital world. NFTs—unique digital tokens stored on a blockchain ledger that represent ownership of an asset, either real or virtual—have gained significant popularity in realms such as art, gaming and entertainment, as…
Investing, Metaverse Real Estate and the Gap Between Recognized and Realized Potential
The Metaverse is an immersive world combining virtual reality and augmented reality, where users are represented by avatars and roam virtual spaces. It comprises a variety of platforms and environments that can be explored, experienced, and developed. Online social games like Second Life, Fortnite and Minecraft are among the first…
Marketing in the Metaverse: Sponsorship Contracts for Stadiums, Arenas and Other Venues
Every year professional sports franchises introduce new marketing tactics and sponsorship models to increase their revenue streams—new gear, new placements for logos in stadiums/arenas and on jerseys, not to mention an array of online engagement opportunities. As the concept of the Metaverse becomes more established in the minds of fans,…
Buying Real Estate in the Metaverse: Wallets, Fees and Terms of Service
Anyone who has ever been involved in a real estate purchase knows how complicated the process can be. Determining where and what one wishes to purchase, deciding how best to finance the transaction, even knowing exactly why buying something makes sense in the first place—there can be a lot to…
News of Note for the Internet-Minded (2/17/22) – Metaverse Gambling, Vanishing NFTs and AI Gaming
Apple’s portal to the metaverse could be nearing, Sony’s AI ups its game(play), a hospital resorts to pen and paper to thwart ransomware, and more in this week’s News of Note! Sony’s AI bests top human competitors in racing game Gran Turismo. (James Vincent, The Verge) Russia moves to regulate…
Second ’Verse, Same as the First: Advertising, Influencing and Disclosure in the Metaverse
Back in the day when I rushed home after school to play The Sims, I would have never imagined that one day I would actually become a Sim… Of course, it turns out The Sims—and games like it—have always been an early, somewhat limited iteration of what is now popularly…
News of Note for the Internet-Minded (1/26/22) – The Virtual Big Bang of NFTs and the Metaverse
This metaverse-meets-NFTs themed edition of News of Note includes travel, food and shoes, a big box retailer entering the NFT arena, and the purchase of (a film adaptation of) a sci-fi classic. Does the metaverse heighten the utility of non-fungible tokens? (Anirudh Tiwaru, Cointelegraph) Cryptocurrency collective purchases Jodoworsky’s Dune adaptation—sans…